Projects without using of “packaged” CMS always deserve special attention, for example, without WordPress, Drupal, PrestaShop or Magento … Are you surprised? Yes, we are talking about the very custom sites created on the frameworks like CakePHP, Yii, Codeigniter, Laravel and others. That’s where freedom lives! Here is where you can realize any of your ideas, add or upgrade functionality infinitely. The hero of this review is the online store http://picasso.com.ua, which sells inventory for artists: paints, pastel, palette knife, albums, easels … dozens of SKUs.
The site http://picasso.com.ua is based on framework CakePHP with connected Bootstrap library for mobile adaptability. The resource hosted on the popular today on Amazon cloud.
You can check the mobile site adaptability of http://picasso.com.ua site using Google service: https://www.google.com/webmasters/tools/mobile-friendly/?hl=ru&url=picasso.com.ua
As you can see, Google confirms mobile site optimization, which should provide more prominent positions in SERP.
Sitemap.xml, which is generated automatically and contains links to all of the existing pages, improves SEO rates. Address of sitemap.xml is specified in Google Webmaster Tools, which facilitates the indexing of the site.
Site has two types of users in the back-end: admin and buyers. Admin has such functionality as:
- create / edit / delete products, categories;
- filling the pages with individual content;
- work with feedback forms, feedback, etc;
- unique filter system on the site – in fact it is the constructor with defined fields (product attributes) which admin can assign to each product and locate them in the form of usual filters in sidebar (see screenshot);
- import-export of goods to Excel files;
- order management, payment control (connected to such payment systems as a local “Privat24”);
- management of coupons for the purchases (instant discounts), other.
Users have the same opportunities, which every normal store is able to provide: comfortable basket using, extended filter possibilities, the systems of reviews and discounts in the form of coupons, convenience of payments connected via API “Privat24”, etc.
“Jivosite” online chat form is used for the fast communication with store manager. Newsletters receiving is provided via email subscriptions form, located in the footer.
What kind of online store can live without the blog today!? Obviously, the search engines do not want to index meaningless commodity prices or the size and stock rest – all those things that we usually can see on any products page… Website favor is to provide useful information. The solution is the integrated blog (http://picasso.com.ua/blogs/) which contains unique content with new products descriptions in the store, promotional offers, review articles, etc.
Finally we have created highly flexible, easy-to-use online store with unlimited possibilities for further development!